Peloton Interactive
At Dear Fellow, I was lead designer for Peloton's marketing creative. I worked with a robust team of creative leads, project managers, and copywriters to create assets for both the Apparel and Content side of Peloton, delivering over 50 projects a year. These assets include CMS graphics, social, email marketing, app and web.
Peloton Content
A PEEK AT THE CONTENT PROCESS
Some inspiration for Asian Pacific Islander Heritage Month
Initial sketches for visual identity
Final icons for use in pattern
Develop a few options to show client
Client chose Option 3 - but make the icons larger & try some new colorways
Client chose Option 1 as final - I will then build out to various asset sizes
Peloton Apparel
Motion + Video Samples
